datasheet
PUBLISHER
This is where the growth is
Worldwide spending on mobile advertising will reach $19.1 billion in 2012 (up from $4.6 billion in 2008).
Source: eMarketer
Platform-A’s Third Screen Media offers mobile publishers of WAP content and downloadable applications the fastest, easiest and most efficient means of monetizing mobile content.
Publishers who want to sell their own inventory can license the TSM Platform to create, showcase and sell mobile inventory, all while managing the entire process with ease. It is an end-to-end solution that allows publishers to respond to RFPs generated by advertising agencies, as well as plan, create and deliver mobile campaigns. It also incorporates effective sales management and inventory administration tools to provide a precise view and actionable insights to improve yield. Utilizing this solution, publishers are able to create their “inventory” and make it available for sale. Publishers also have access to additional monetization opportunities by allowing Platform-A to sell their unsold inventory as part of the TSM Network.
Interested in learning more?
If you’d like a demo, or to get more information about TSM’s Publisher Solutions, contact us now.