
Utilizing metrics-rich survey methodologies and robust functionality, TSM|MediaEffect provides powerful, proven insights into your campaign’s audience and overall performance, customized on a campaign-by-campaign basis. Yet, for all its power, TSM|MediaEffect is also fast, intuitive and cost-effective.
Dynamic Logic is a leading research company with expertise in measuring marketing effectiveness. Dynamic Logic’s research includes: AdIndex® to test and analyze advertising across digital platforms; CrossMedia Research™ to evaluate multimedia campaigns; MarketNorms®, a syndicated ad effectiveness planning and benchmarking database; and LinkSelect for Digital, an online copy-testing solution developed jointly with Millward Brown.
Founded in 1999, the company is headquartered in New York City with offices in Chicago, San Francisco, Providence, London, Paris, Frankfurt and Tokyo. Clients include leading marketers, advertising agencies and media companies. Dynamic Logic is a Millward Brown company, which is part of The Kantar Group, the information and consultancy arm of WPP.
For more information, visit www.dynamiclogic.com.
InsightExpress is a leading provider of high-quality, digital marketing research and plays a preeminent role in the measurement of advertising effectiveness across online, mobile and other media. Through its patented technologies, proprietary solutions, world-class expertise and time-tested research principles, InsightExpress transforms the way advertisers, agencies, publishers and researchers optimize their marketing activities.
InsightExpress is headquartered in Stamford, CT, with offices in San Francisco, New York, and Los Angeles.
For more information, visit www.insightexpress.com or call 203-406-3233.